It is a dream for every company to be on the top ten search
results on any search engine. But how does one get there? Before we go
into the details of how to reach the top of the search results on Search
engines like Google, Bing and yahoo, Lets first understand what SERP
is.
SERP or Search Engine Result Page is the listing of web pages on a
particular search engine in response to any keyword query. Different
web pages are listed as a result of the desired keyword query. For
example, if you look for web development or SEO services
you will find a lot of webpages with highlighted keywords and a brief
description or snippets for each web page. There are a few key factors
that every search engine uses to provide the most effective and
convenient data for the user, like Keyword Usage, Originality of the
content, the websites age and many more.
SERP domination is easy but yet a difficult job, all it takes is a great online presence and a strict SEO strategy and campaign.
